If your business belongs to a competitive technology field,
it is important to conduct a patent landscape study. Patent landscape study is
used to shape the earliest stages of research and development. It gives a
thorough understanding of the patented technologies that are already in play or
will be soon into play. This is crucial to a company’s business strategy and
market position.
It is not enough to have access to the raw patent data that
updates any particular situation. To make it more useful, the data needs to be
sorted, filtered and analyzed to put it into the framework. This framework
forms the basis for the patent landscape reports, becoming a great viable
asset for any organization driven by its intellectual property portfolio.
There are many parts of the landscape that can assist in
describing the market realities to shape future choices. You need to have an
idea of technologies that have already been patented, patent applications that
are pending and the next advancement of the technology. You should also find
out which competitors already hold patents in classes of technology that are
strategically important. You should also have an idea of new competitors who
are filing similar patents that might pose challenges in future.
Also, find which
competitors are working on similar technologies and how much market share do
they hold and if there is any good scope of merger, acquisition or other
strategic partnership or not. Your job will become easier if you are able to
work in these areas. It won’t be easy for you to do this research alone. You
should take help of an expert who is well-versed in the area of patent validity search and patent landscape.
Read more at http://www.iiprd.com
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